Privacy policy

Privacy Policy

Last updated: February 9, 2026

Business & Legal Information

This website and store (Luce & Ombra) is owned and operated by:

  • Registered Business Name: NOVA E-RETAIL PRIVATE LIMITED

  • Business Type: Private Limited Company

  • GSTIN: 24AALCN1770G1ZH

  • PAN: AALCN1770G

  • Registered Address:
    C-29, Road No-4, Sardar Industrial Estate, Ajwa Road, Vadodara – 390019, Gujarat, India

  • Operational Address:
    C-29, Road No-4, Sardar Industrial Estate, Ajwa Road, Vadodara – 390019, Gujarat, India

Throughout this Privacy Policy, “we”, “us”, “our”, and “the Store” refer to NOVA E-RETAIL PRIVATE LIMITED, operating under the brand name (Luce & Ombra].


Overview

We operate this website and store, including all related information, content, features, tools, products, and services (collectively, the “Services”) to provide you with a curated shopping experience.

Our Store is powered by Shopify, which enables us to sell our products and provide the Services to you securely.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit, use, or make a purchase from our Services or otherwise communicate with us.

If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will apply with respect to your personal information.

By accessing or using our Services, you confirm that you have read and understood this Privacy Policy.


Personal Information We Collect

When we refer to “personal information,” we mean information that identifies, relates to, or can reasonably be linked to you. This does not include anonymized or de-identified data.

Depending on how you interact with our Services, we may collect:

  • Contact details: Name, billing address, shipping address, phone number, email address

  • Financial information: Payment method details, transaction confirmations (payments are processed securely via third-party gateways)

  • Account information: Username, password, preferences, and settings

  • Transaction information: Products viewed, added to cart or wishlist, purchased, returned, exchanged, or cancelled

  • Communications: Messages you send us through email, forms, or customer support

  • Device information: IP address, browser type, device identifiers

  • Usage information: How you browse and interact with our website


Sources of Personal Information

We collect personal information:

  • Directly from you when you place an order, create an account, or contact us

  • Automatically through cookies and similar technologies when you use our website

  • From service providers who support our operations

  • From partners or third parties, where permitted by law


How We Use Your Personal Information

We use your personal information to:

Provide and Improve Our Services

  • Process orders and payments

  • Manage accounts, returns, and exchanges

  • Deliver products and provide customer support

  • Personalize your shopping experience

Marketing and Advertising

  • Send promotional emails, messages, or offers

  • Show relevant ads based on your activity on our Store

Security and Fraud Prevention

  • Verify transactions and user accounts

  • Detect and prevent fraud or misuse

  • Maintain platform and payment security

Communication

  • Respond to your questions and service requests

  • Maintain our relationship with you

Legal and Compliance Purposes

  • Comply with applicable laws and regulations

  • Respond to lawful requests from authorities

  • Enforce our policies and protect our rights


How We Share Personal Information

We may share your personal information:

  • With Shopify, payment gateways, shipping partners, and other service providers who help us operate our Store

  • With marketing and advertising partners, in accordance with their privacy policies

  • When you request or consent to such sharing

  • To comply with legal obligations or protect our legal rights

  • In connection with a business transaction such as a merger or restructuring


Relationship with Shopify

Our Store is hosted on Shopify. Shopify collects and processes personal information about your interactions with our Store to help us operate and improve the Services.

Your information may be transferred to and processed in countries outside your location. Shopify is responsible for handling data processed through its platform.

You can learn more about how Shopify handles personal information at:
https://privacy.shopify.com/en


Third-Party Links

Our Services may include links to third-party websites or platforms. We are not responsible for the privacy practices, security, or content of those third parties. We recommend reviewing their privacy policies before providing any personal information.


Children’s Data

Our Services are not intended for children under the age of majority. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.


Data Security and Retention

While we take reasonable measures to protect your personal information, no system is completely secure. Please avoid sharing sensitive information through unsecured channels.

We retain personal information only as long as necessary to provide our Services, meet legal obligations, resolve disputes, and enforce our agreements.


Your Rights and Choices

Depending on where you live, you may have the right to:

  • Access the personal information we hold about you

  • Request correction or deletion of your information

  • Request a copy of your data (data portability)

  • Opt out of marketing communications

You can unsubscribe from promotional emails at any time using the link in our emails. Transactional or service-related messages may still be sent.


International Data Transfers

Your personal information may be transferred, stored, and processed outside your country. Where required, we rely on lawful transfer mechanisms such as Standard Contractual Clauses.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.


Contact Us

If you have any questions about this Privacy Policy or your personal information, or if you would like to exercise your rights, you can contact us at:

Email: luceandombra.eyewear@gmail.com
Address:
C-29, Road No-4, Sardar Industrial Estate, Ajwa Road,
Vadodara – 390019, Gujarat, India